Marketing Diploma Level 3

Enrol from £245

marketing level 3 course

Marketing is about communicating the value of a product, service or brand to customers or consumers. Marketing for a company is associated with the buying and selling of a product or service. This can include advertising, selling and/or delivering products to people.

Quality Licence Scheme Certification included

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12 month enrolment

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certification included

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Course Description

About this Course

This Marketing Diploma teaches the basic marketing principles and digital methodologies.

Study Time: 120 hours
Enrolment length: 12 months
Course Format: Paper or Online
Entry Requirements: None Specific

Course Introduction 

The marketing departments of companies aim to grab the attention of their selected target audiences by using slogans, packaging design, celebrity endorsements and the media. The four ‘Ps’ of marketing are product, place, price and promotion.

This Marketing course introduces you to the core components of marketing. Marketing techniques include choosing target markets through market analysis and market segmentation in addition to understanding consumer behaviour.

Method

This course comes to you as a paper course pack which you can work through in your own time. By reading through the lessons on the course and with the help of a personal tutor you will be able to learn all of the necessary knowledge required to tackle the tutor marked assignments that are used to assess the course. Alternatively, you can study for this course online to save some money on your course and study through the internet with the materials available 24/7 on any computer or smart device.

Course Content

This course assesses the following units:

Module 1: Introduction to Marketing

Module 2: The Marketing Mix

Module 3: Traditional Marketing Methods

Module 4: Digital Marketing Methods

Module 5: Getting Started

Module 6: Progression

Module 7: To Finish

Assessments

To pass this course learners must complete a number of assignments. These are completed after navigating through the lessons which are sent to students and writing your answers to assignment questions. Once these have been read and marked by your personal tutor, feedback and marks are provided to students which contain helpful tips to improve work in future assignments.

Support

A tutor will be able for support via post or e-mail, with our student support team also on hand to help with any queries you may have. Assignments must be submitted to your tutor through email and these are then marked as soon as possible.

Quality Licence Scheme

Quality Licence Scheme Certification

The course has been endorsed under the Quality Licence Scheme. This means that NCC Home Learning has undergone an external quality check to ensure that the organisation and the courses it offers, meet defined quality criteria. The completion of this course alone does not lead to a regulated qualification* but may be used as evidence of knowledge and skills gained. The Learner Unit Summary may be used as evidence towards Recognition of Prior Learning if you wish to progress your studies in this subject. To this end the learning outcomes of the course have been benchmarked at the level shown against level descriptors published by Ofqual, to indicate the depth of study and level of demand/complexity involved in successful completion by the learner.

The Quality Licence Scheme is part of the Skills and Education Group, a charitable organisation that unites education and skills-orientated organisations that share similar values and objectives. With more than 100 years of collective experience, the Skills and Education Group’s strategic partnerships create opportunities to inform, influence and represent the wider education and skills sector.

The Skills and Education Group’s knowledge and experience of working within the awarding sector enables them to work with training providers, through the Quality Licence Scheme, to help them develop high-quality courses and/or training programmes for the non-regulated market.

*Regulated qualification refers to those qualifications that are regulated by Ofqual / CCEA / Qualification Wales

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Marketing Diploma Level 3
Enrol from £245